Wednesday, July 11, 2007
Jul. 11, 2007 (Canada NewsWire Group delivered by Newstex) -- IMAX Audiences to Experience the Film's Final Scenes in IMAX(R) 3D
LOS ANGELES, July 11 /CNW/ - Warner Bros. Pictures' highly-anticipated next installment of the Harry Potter film series, Harry Potter and the Order of the Phoenix, will cast its spell in IMAX when it opens in a record 126 IMAX(R) theatres worldwide today and throughout the weekend. Strong ticket pre-sales at many IMAX theatres across North America are resulting in sold out shows throughout the opening weekend and some theatres are adding additional shows to accommodate the high demand. The film is also scheduled to open in 17 additional international locations in the coming weeks. Harry Potter and the Order of the Phoenix has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience(R) using IMAX DMR(R) (Digital Re-Mastering) technology.
In addition to being digitally re-mastered into IMAX's 2D format, the film's finale has been digitally converted into An IMAX 3D Experience(R) with IMAX Corporation's live-action 2D to 3D conversion technology. The combination of IMAX's unique theatre geometry and size, multi-channel digital surround sound and IMAX's powerful projector makes IMAX(R) 3D the most immersive cinematic 3D ever created.
'Releasing this Harry Potter film in a record number of North American theaters is a testament to our belief in this movie and the strength of this property,' said Dan Fellman, President of Domestic Distribution at Warner Bros. Pictures. 'Harry Potter and the Order of the Phoenix carries on the tradition of this amazing series and we are thrilled to be able to bring it to theatergoers in both conventional and IMAX theaters - with the special 3D finale.'
'This is the largest simultaneous release in IMAX's 40-year history, and we are delighted to reach this milestone with our partners at Warner Bros. Pictures,' said IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. 'Consumer demand for blockbusters in IMAX has contributed to the growth of the IMAX theatre network, and that growth enables us to share this next exciting installment of the Harry Potter film series with more moviegoers worldwide.'
'Harry Potter is truly a global phenomenon, and we are excited to offer to international audiences a new way to experience the series with the finale of Harry Potter and the Order of the Phoenix presented in IMAX 3D,' said Veronika Kwan-Rubinek, President of International Distribution, Warner Bros. Pictures.
'We are very excited to offer fans of Harry Potter a chance to get transported directly into Hogwarts to experience the adventures of Harry, Ron and Hermione in a completely unique first-person way,' added Greg Foster, Chairman and President of IMAX Filmed Entertainment. 'Through the magic of IMAX and the vision of David Yates and his crew, moviegoers will already feel as is if they are part of the movie, and we are thrilled to treat them to an even more immersive experience with the finale of the film converted into IMAX 3D.'
UNITED STATES
Alabama
Birmingham - McWane Center IMAX(xx)
Huntsville - Spacedome IMAX Theatre(xx)
Arizona
Phoenix - AMC Deer Valley 30 IMAX Theatre
California
Cathedral City - Desert IMAX Theatre
Dublin - Regal Hacienda Crossings IMAX
Fresno - Edwards Fresno Stadium 22 & IMAX
Irvine - Edwards Irvine Spectrum IMAX
Los Angeles - The Bridge: Cinema de Lux IMAX Theatre
Los Angeles - Universal CityWalk IMAX Theatre
Ontario - Edwards Ontario Palace IMAX
San Diego - San Diego IMAX at Mira Mesa 18
San Francisco - AMC Loews IMAX Theatre at Metreon
San Jose - Hackworth IMAX Dome Theatre at The Tech Museum of
Innovation(xx)
Colorado
Colorado Springs - Cinemark IMAX Theatre at Cinemark Carefree Circle
Denver - UA Colorado Center IMAX Theatre
Connecticut
Manchester - IMAX Theatre at Showcase Cinemas Buckland Hills
Florida
Fort Lauderdale - Blockbuster IMAX Theater at the Museum of Science &
Discovery
Jacksonville - World Golf Hall of Fame IMAX Theatre*
Orlando - Pointe Orlando 20 & IMAX
St. Petersburg - Muvico Baywalk 20 IMAX Theatre
Tampa - Channelside IMAX
West Palm Beach - Parisian 20 and IMAX
Georgia
Atlanta - Regal Mall of Georgia IMAX
Idaho
Boise - Edwards Boise IMAX
Iowa
Cedar Rapids - McLeod/Busse IMAX Theatre Science Station(xx)
Des Moines - Science Centre of Iowa(xx)
Illinois
Batavia - Goodrich Randall 16 & IMAX
Chicago - Navy Pier IMAX Theatre
Lincolnshire - Regal Lincolnshire IMAX
Woodridge - Cinemark IMAX Theatre at Seven Bridges
Indiana
Evansville - IMAX Theatre at Showplace Cinemas East
Indianapolis - ShowPlace 16 IMAX Theatre
Portage - Portage 16 IMAX
Kansas
Olathe - IMAX Theatre at AMC Studio 29
Kentucky
Louisville - IMAX Theatre at Showcase Cinemas Stonybrook
Louisiana
Covington - Holiday Squares IMAX Cinema
Massachusetts
Natick - Comcast IMAX 3D Theater at Jordan's Furniture
Reading - Comcast IMAX 3D Theater at Jordan's Furniture
Michigan
Ann Arbor - Showcase Cinema, Ann Arbor
Dearborn - The Henry Ford IMAX Theatre
Grand Rapids - IMAX Theatre at Celebration! Cinema
Lansing - IMAX Theatre at Celebration! Cinema
Sterling Heights - IMAX Theatre at AMC Forum 30
Minnesota
Apple Valley - Great Clips IMAX Theatre
St. Michael - CineMagic Metropolitan IMAX Theatre
Missouri
St. Louis - Ronnies 20 Cine IMAX
Nevada
Las Vegas - Brenden Theatres and IMAX at the Palms Casino Resort
New Hampshire
Hooksett - CineMagic IMAX Theatre
New Jersey
Atlantic City - IMAX Theatre at Tropicana Casino
New York
Long Island - Leroy R. and Rose W. Grumman IMAX Dome Theater(xx)
New Rochelle - Regal New Roc City IMAX
New York - AMC Loews IMAX Theatre, Lincoln Square
Rochester - Cinemark IMAX Theatre at Tinseltown
West Nyack - IMAX Theatre at Palisades Center
White Plains - City Center: Cinema de Lux IMAX Theatre
Williamsville - Regal Transit Center IMAX
North Carolina
Charlotte - Charlotte Observer IMAX Dome Theatre, Discovery Place(xx)
Raleigh - IMAX Theatre at Exploris
Ohio
Cincinnati - IMAX Theatre at Showcase Cinemas Springdale
Columbus - IMAX Theatre at AMC Easton Town Center 30
Oklahoma
Tulsa - Cinemark IMAX Theatre at The Tulsa
Oregon
Tigard - Portland IMAX at Bridgeport Village 18
Pennsylvania
Harrisburg - Select Medical IMAX Theater at Whitaker Center
Philadelphia - UA King of Prussia IMAX
Pittsburgh - Cinemark at the Galleria at Pittsburgh Mills
South Carolina
Charleston - The Charleston IMAX Theatre at Aquarium Wharf
Tennessee
Nashville - Regal Opry Mills IMAX
Texas
Austin - The Bob Bullock Texas State History Museaum IMAX Theatre
Colleyville - Metro Cinema of Colleyville IMAX Theatre
Dallas - Cinemark IMAX Theatre at Cinemark 17
Fort Worth - Fort Worth Museum Omni Theater(xx)
Houston - Edwards Houston Marq*E IMAX
San Antonio - Santikos Palladium IMAX
Utah
Salt Lake City - Cricket IMAX at Jordan Commons
Virginia
Chantilly - Steven F. Udvar-Hazy Center IMAX Theater*
Hampton - Riverside 3D IMAX Theater at the Virginia Air & Space Center
Richmond - Science Museum of Virginia's Ethyl IMAX Dome and
Planetarium(xx)
Virginia Beach - The Virginia Aquarium IMAX 3D Theater
Washington
Seattle - Pacific Science Center's Boeing IMAX Theater
Spokane - Riverfront Park IMAX Theatre*
Wisconsin
Fitchburg - Star Cinema IMAX
CANADA
Alberta
Calgary - Cineplex Entertainment IMAX Theatre, Paramount Chinook
Edmonton - Cineplex Entertainment IMAX Theatre, SilverCity West Edmonton
Mall
British Columbia
Langley - Cineplex Entertainment IMAX Theatre, Colossus Langley
Richmond - Cineplex Entertainment IMAX Theatre, Riverport
Nova Scotia
Halifax - Empire IMAX Theatre
Ontario
Mississauga - Cineplex Entertainment IMAX Theatre, Coliseum Mississauga
Ottawa - Cineplex Entertainment IMAX Theatre, Odeon Silver City
Toronto - Cineplex Entertainment IMAX Theatre, Scotiabank Theatre Toronto
Woodbridge - Cineplex Entertainment IMAX Theatre, Colossus Woodbridge
Quebec
Montreal - Cineplex Entertainment IMAX Theatre, Paramount Montreal
INTERNATIONAL
Argentina
Buenos Aires - IMAX Center Norte
Australia
Melbourne - The Museum of Victoria IMAX Theatre
Sydney - LG IMAX Theatre Sydney
Czech Republic
Prague - Oskar IMAX
Ecuador
Guayaquil - Malecon 2000 IMAX*
England
Bradford - IMAX Cinema at National Media Museum
Birmingham - IMAX Cinema at Millennium Point
London - BFI London IMAX Cinema
Manchester - UCI IMAX Cinema at Printworks
France
Paris - Gaumont Disney Village IMAX
Germany
Berlin - Berlin Cinestar IMAX
Guatemala
Guatemala City - IMAX Pradera Concepcion
Hong Kong
Hong Kong - UA Megabox IMAX Theatre
India
Hyderabad - Prasad IMAX Theatre
Korea
Incheon - CGV IMAX Theatre Incheon
Pusan - CGV IMAX Theatre Seomyon
Seoul - CGV IMAX Theatre Goyangsi - Ilsan
Yongsan - CGV IMAX Theatre Yongsan
Mexico
Cuernavaca - Cinema Diana IMAX Theater
Guadalajara - Cinepolis IMAX Theatre Galerias
Mexicali - IMAX Theatre Sol de Nino
Mexico City - Cinepolis IMAX Theatre Zentrika Santa Fe
Mexico City - Cinepolis IMAX Theatre Universidad
Mexico City - Cinepolis Perisur IMAX Theatre
Monterrey - Cinepolis IMAX Theatre Galerias Valle Oriente
Veracruz - Acuario De Veracruz IMAX
Netherlands
Amsterdam - Pathe IMAX Theatre
Philippines
Manila - IMAX Theatre Manila
Poland
Katowice - Orange IMAX Katowice
Krakow - Orange IMAX Krakow
Lodz - Orange IMAX Lodz
Poznan - Cinema Park IMAX Theatre
Warsaw - Panasonic IMAX Theatre
Russia
Kazan - IMAX Theatre Kazan
Moscow - NESCAFE IMAX Theatre
St. Petersburg - Coca-Cola IMAX Kinostar City
Scotland
Glasgow - Glasgow Science Centre IMAX
South Africa
Durban - Gateway IMAX Theatre*
Pretoria - Menlyn IMAX Theatre*
Spain
Barakaldo - IMAX Yelmo Cineplex, Megapark
Malaga - IMAX Yelmo Cineplex, Plaza Mayor
Oviedo - IMAX Yelmo Cineplex, Los Prados
Taiwan
Taipei - Samsung IMAX Miramar Cinemas
Thailand
Bangkok - Krungsri IMAX Theatre
Turkey
Ankara - AFM Ankara IMAX
Istanbul - AFM IMAX Istinye Park
United Arab Emirates
Dubai - Gulf Film IMAX Cinema
About IMAX Corporation
IMAX Corporation is one of the world's leading entertainment technology companies, specializing in digital and film-based motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX theatres delivering the world's best cinematic presentations using proprietary IMAX, IMAX 3D, and IMAX DMR technology. IMAX DMR is the Company's groundbreaking digital remastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience(R). IMAX's renowned projectors display crystal-clear images on the world's biggest screens, and the IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of September 30, 2006, there were 280 IMAX theatres operating in 40 countries.
IMAX(R), IMAX(R) 3D, IMAX DMR(R), IMAX MPX(R) and The IMAX Experience(R) are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.
This press release contains forward looking statements that are based on management assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include the timing of theatre system deliveries, the mix of theatre systems shipped, the timing of the recognition of revenues and expenses on film production and distribution agreements, the performance of films, the viability of new businesses and products, the outcome of the Company's current accounting review, risks arising from potential material weaknesses in internal control over financial reporting, the ability to satisfy the reporting covenant by the amended filing deadlines, the extent and impact of the restatement of our financial statements, the outcome of the appeal of the NASDAQ Staff Determination letter and fluctuations in foreign currency and in the large format and general commercial exhibition market. These factors and other risks and uncertainties are discussed in the Company's Annual Report on Form 10-K for the year ended December 31, 2005.
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