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Corporate Watch news: international women's day hijacked by big business

news | 02.03.2006 11:33 | Analysis | Gender

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INTERNATIONAL WOMEN'S DAY HIJACKED BY BIG BUSINESS
Being the right on radical woman that I am, international women's day seemed like the perfect opportunity to celebrate womanhood in all its complex beauty with a poetry performance. Little did I know that big business was out to co-opt my event, and others like it around the world, for some cynical self promotion. In promoting our poetry event we went looking for a website listing other international women's day events around the world, and happened upon www.internationalwomensday.com, which allows event organisers to add their listings. We duly filled in the details of our poetry night
before realising that the site, run by a 'Gender Capital Management'
company called Aurora, was 'proudly' sponsored by HSBC, 'the world's localbank'.
Read more...  http://www.corporatewatch.org/?lid=2172

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Read more... http://www.corporatewatch.org/?lid=2104

NEWS IN BRIEF
Read the latest news in brief.
 http://www.corporatewatch.org/?lid=2173

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Comments

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It's rife

02.03.2006 13:01

register your disgust at  info@auroravoice.com re this and other co-opting schemes.

Just like the NGO/Pop singer fiasco at the G8 - keywords ( green ), concepts
( sustainable communities) and alt "movements" from womens rights to environmental groups are all plundered into the corporate money/power making/holding schemes* that prolong ( poor majority ) peoples suffering and make climate change disaster more inevitable.

Root causes e.g property and land use are effectively sidelined whilst making piles of dosh ( inc. big wages), assuaging the conscience of the consumer and watering down/corrupting the initial solutions through the prism of liberal and neoliberal ideologies. Fashion /alt branding/lifestylism ( inc glossy green lifestyle conusmer mags ) is one way of appropriation.

*.property is central to the consumer state in that isn the barrier to eco-friendly self-suficency.In effect we live in a planet run by robber barons.

* Also applies to the ( aristocratic ) landowning establishment ( employed as senior civil servants, senior bankers, church leaders, senior army etc. ) who keep fingers in the corporate pies and should give us our fucking land back.

1649 and all that