Spotted in the EcoSoundings –
Seen those BP ads on TV and in the Press? Impressed that the oil giant is getting the message on climate change? Think Again. BP is also running a big advertising campaign in the US to coincide with the Montreal climate talks. Both versions have the same graphics, the same nifty tune, the same style. But where as we Brits are told to “work out your carbon footprint – it’s a start”, the American consumer is told: “We’re investing $15bn in finding new oil and gas in the Gulf of Mexico – it’s a start.”
For more information on BP check out www.londonrisingtide.org.uk and www.artnotoil.org.uk/
Seen those BP ads on TV and in the Press? Impressed that the oil giant is getting the message on climate change? Think Again. BP is also running a big advertising campaign in the US to coincide with the Montreal climate talks. Both versions have the same graphics, the same nifty tune, the same style. But where as we Brits are told to “work out your carbon footprint – it’s a start”, the American consumer is told: “We’re investing $15bn in finding new oil and gas in the Gulf of Mexico – it’s a start.”
For more information on BP check out www.londonrisingtide.org.uk and www.artnotoil.org.uk/
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pr costs more than investment
09.12.2005 13:02
i forget
Bloody Psychopaths (BP)
09.12.2005 22:36
Danny