Jubilee Diamond linked to family massacre.

Press Release issued Friday 6th July

For the fourth consecutive weekend human rights activists in London will stage a demonstration to highlight the linkage between the De Beers' Forevermark Steinmetz Jubilee Diamond put on display in the Tower of London and the massacre of 29 members of the Samouni family during the Israeli assault on Gaza in the winter of 2008/2009 (Operation Cast Lead)

The Steinmetz Foundation funded and supported a Unit of the Givati Brigade of the Israeli military during Cast Lead. The Givati Brigade was directly responsible for killing 29 members of the Samouni family when the house in which over 100 members of the family were forced to shelter was bombed by the Brigade. The Brigade prevented emergency medical teams from reaching the wounded and dying for four days.

A UN Human Rights Council investigation concluded that Israeli forces committed serious war crimes and possible crimes against humanity during the three week assault that left over 1400 people dead including more than 300 children.

Demonstration have been held each weekend at the Tower of London since the Jubilee Diamond, now referred to by activists as the Samouni Blood Diamond, went  on display three weeks ago. The Samouni family issued a video appeal to Queen Elizabeth II asking for the "offensive blood diamond" to be removed.

On Saturday 7th July a demonstration will take place outside De Beers jewellery shop on Piccadilly and Bond Street. According to a spokesperson the demonstrators "by focusing attention on De Beers we hope public pressure will force them to respect the wishes of the Samouni family and remove the Samouni Blood Diamond from the Tower of London. It will also provide an opportunity to inform shoppers that the diamond market is heavily contaminated with cut and polished diamonds that fund gross human rights violations, including war crimes and that these blood diamonds are not subject to any regulation and are sold to unsuspecting consumers labelled as conflict-free diamonds.

Last December Global Witness withdrew from the international diamond regulatory system know as the Kimberley Process (KP) after it failed to broaden the definition of a "conflict diamond" to include diamonds that fund human rights violations by government forces. In June, an intercessional meeting of the KP ended without reaching agreement on a proposal to ban rough diamonds that fund human rights violations by government forces associated with the mining sector but excluding cut and polished diamonds that fund human rights violations by rogue governments.

The public can have no confidence in the Kimberley Process system of self-regulation by vested interests who refuses to ban the trade in all blood diamonds.