Free Evening Standard
Keith Parkins | 02.10.2009 14:23 | Other Press
In what is seen in the industry as a last desperate throw of the dice, the Evening Standard is to be given away free.
http://news.bbc.co.uk/1/hi/business/8286660.stm
How long will it be around? Apart from the front page, there is rarely anything of news value.
This move probably also sounds the death knell for many failing regional papers. For example the Farnborough/Aldershot News now only exists in name only. It is merely an imprint of the Surrey Advertiser and run from Guildford.
http://news.bbc.co.uk/1/hi/business/8286660.stm How long will it be around? Apart from the front page, there is rarely anything of news value.
This move probably also sounds the death knell for many failing regional papers. For example the Farnborough/Aldershot News now only exists in name only. It is merely an imprint of the Surrey Advertiser and run from Guildford.
Keith Parkins
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