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TACTICS FOR DEALING WITH THE MEDIA

Jordan Thornton | 13.01.2002 17:17

I had originally posted this to the main IMC site, but thought I should repost, so all could see. This is my first time to IMC UK. Nice to see. Peace and solidarity to all.

I am a Canadian who works (for now) in the mainstream media, and get frustrated every time I see a protest covered. Yes, the media does take steps to ignore what is being said, and bias reports about rallies. These orders come straight from the top.
However, more often, the bias is unintentional, and there are things you can do to counteract this:

In the weeks (or months) leading up to the protests, call the GM or News Director of local TV stations, and ask to be interviewed. If they accept, great. Now, show up with something to say, and the FACTS to back up those words.

If denied, thank them anyway, then call all your friends, and hold a NOISY rally in front of the station. Call the station's competitors, and when their cameras arrive (and they will) talk to them.

At the protest itself, SEEK OUT THE CAMERAS. If you see a reporter, go talk to him or her. It is your job to spread the message. They are looking for the easy story. You must make your views easily-accessible to them. Befriend them. They're just people like you and I. Ask their opinions. I guarantee a lot of them have never even considered the bigger question. Find a way to get through.

Insist that they get a wide-shot of the crowd. The camera lens can be very narrow. It's one thing to say "a hundred thousand people", and quite another to show it.

CARRY FLAGS, not for the country that is, but for the country that should be, the one you were PROMISED.

If the cops rush you, cover up in the flag. What a different picture it would make, if the police had to beat and arrest people through the flag.

You must learn to use the media. We are playing a game with rules the enemy has devised. We must find ways to bend these rules.

If the cops walk in formation, beating on their shields, know that this is a tactic of intimidation. Stand strong, together, and beat in unison with them. Demonstrate your resolve to all those cameras. Start singing and dancing to the beat of the shields. Deflate the situation by turning it around. Take their power away.

In retreat, never run away. This makes us look weak. Bite your tongue against the searing pain of the teargas, ignore the trembling of your hands, and walk calmly away.

** We need A LINE OF DISCIPLINED ACTIVISTS, between the police and those who would resort to violence. A line that will not be moved. Tell the police that you will return the degree of respect given to you. Nothing more, nothing less. **

"If it bleeds, it leads" is a very real concept. Be Ghandi for a day. Be proactive in preventing violence. Explain to those who want to fight, that their energy would be put to better use in some other capacity. Lord knows, I understand the anger and frustration they feel, but violence hurts our cause. The message gets lost.

Act as if your every action is watched, because it is. Make your core beliefs the impetus for your every word and deed.

We must not scare the People. This only hardens them against us. Violence is what the fat men in suits desire. Don't let them win.

TALK to the People, the bystanders, the gawkers. Ask them if they enjoy the world created by an unchallenged Elite. Ask them if this is the world they wish to leave for their children. Make it personal, because it is.

I used to be a graffiti artist, and know the power the artform possesses. I've seen people paint things such as "Capitalism makes us slaves" at protests, that made it to air. These images are very powerful. Give those that want to destroy property a spraycan. Leave something for the people to read after the protest is over.

There are detractors, who say "make the mainstream irrlelvant". I couldn't agree more with the sentiment. But until that happens, it is relevant. You must understand the power of the media, and learn how to manipulate it as well as the fat men in suits.

And remember, that you are the Majority, and you are right. There are millions upon millions who support you.

I realize that changing the world is a daunting task, but our numbers and our strength grow every day. If we all chip away at it long enough, eventually the Wall will come tumbling down, brick by evil brick.

"You must be the change you wish to see in the world." - Ghandi

Truth is on our side. We cannot fail, unless we fail to act.

"No matter how far you've travelled down the wrong road, turn back." - Turkish proverb

To a better world?

P E A C E . . .

Jordan Thornton
- e-mail: pilgrim112@hotmail.com

Comments

Display the following 10 comments

  1. Some nice stuff but — Gonzo
  2. What about a Welsh flag then? — Jim
  3. My flag, my race. — B.S.
  4. oh wise one — rowan
  5. Irony? — ginger
  6. Thugs, get the point.......... — Paxman
  7. reply to paxman — ginger
  8. The wrong Turkish road — David
  9. VIOLENCE — anonym
  10. Aside from the violence debate — Peter