Nike Corporation has strived for a long time to ensure that all its branding and targeted marketing have the right impact among a focused market share.
In order to convey the message of Nike's ubiquitous presence in so many of our contemporary sporting environments (from national trophies to school-yard run-arounds) we have unveiled the new all-branded 'Uber athlete'.
Super fit, super strong and forever Nike these new team leaders will be the icons of success for generations to come.
We understand the concern that many activists have who believe that our company is anything but an ethical and responsible corporate entity and so we have chosen Indymedia to unveil the new sportsman - we know that you are all keenly aware of our need to strenghten our market brand while showing the 'human face' of our operations.
Please let this mark the beginning of a new and better working relationship between us all.
With the respect of the entire Nike Corporation.