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McDonalds welcome your attention....

ronaldo | 07.04.2007 09:06 | Animal Liberation

In an attempt to portray itself as a sharing caring company, McDonalds have launched a website -  http://www.makeupyourownmind.co.uk

Why not read Jane's (she's a "Quality Scout") Abattoir Report:

"So when he pointed to the top of the shed and said the kill pen was there, I was very surprised. You would never know it was there, apart from some men on the ramparts pressing some buttons. No noises, no thrashing movements, nothing at all..."

then take up their offer to "ask us a question".

And don't be a stranger.

You can even subscribe so they can let you know what's going on in a restaurant near you, or join in their friendly webchat section, because "McDonalds wants it customers to get the facts they need".

It's an activists dream come true.

ronaldo

Download this article in pdf format >>
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tide turning on muckys

11.04.2007 04:49

Tide seems to be turning on mucky d's with branch in beeston,nottingham shutting down, be interesting to know if mucky's have shut down across country.
On downside they are being replaced by subways, which seem to be slightly less unhealthy, but with an even more copied american appearance using paninnis etc.
Workers at subway seem about as happy as mucky's so worth encouraging membership of international radically organised unions like the industrial workers of the world.

IWW were the biggest internal threat ever to american corporatism at the start of the last century, now its membership grows again.
Our symbol is the original black wildcat.
The wobblies were only union to organise ethnic foreign workers & sectors untouchable to posher unions, their nickname came from chinese slang.
Wobblies have also been leaders in environmentalism, Judi Barri of Earth First was also a IWW union organiser for loggers & defender of redwood forests, she died shortly after being bombed by conspiracy of logging companies & dark elements in the FBI.
Cooperative members & unemployed also welcome
www.iww.org.uk

joni


Would you like some web standards and accessibility with that?

12.04.2007 19:13

McWankers
McWankers

Silly MuckDonalds - the whole "website" is done in Flash, which means that none of the text will ever get indexed by search engines because it's not "real text" (in the web sense of the words).

In terms of pulling in passing visitors from search engines - for example, someone who is looking up the ethical issues surrounding MuckDonalds (and might actually want to eat there) - the website might as well not exist, because it's contents are invisible.

They've also made it hard to link to pages within the site from elsewhere, because of course, being a typical piece of Flash crap, there are no actual "pages" to link to, just a single movie playing inside the homepage. (OK, you can get links to the individual pages through the site map... but why break and reinvent something that works perfectly fine if you just make use of a web browser the way it's supposed to be used?)

Sheesh, I'm often shocked by how bad corporate web design standards are, but this is a prime example of utter shite. I'm glad, because to be honest, I like to see these twats spending gazillions of their marketing budget on badly constructed websites.

Even the graphic design suuuuuucks - it mings almost as much as their "food" does!

It's also possible (though really, I haven't checked up on this for ages since everything I make more than meets the requirements) that they are in breach of the Disability Discrimination Act - see:

 http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/uk-website-legal-requirements.shtml

I don't know, but it's possible by building an entire "website" in Flash, they're hindering people's ability to make use of it, which I suppose you could argue was making it harder for people with various disabilities to access the information on their site and thus make informed decisions about their food. Would probably be quite a hard case to win though.

Flash - it's not big, and it's not clever. (Much like visiting MuckDonalds for anything other than a crafty McShit.)

Web Geek